ProDX's resolution: E-gov business
- By Dan Caterinicchia, Dan Caterinicchia
- Jan 09, 2001
Over the past three years, Professional Data Exchange Inc. - ProDX — has
earned more than $10 million in revenue by helping public-sector organizations
upgrade legacy systems. So it's not surprising that the company's chief
executive officer made a New Year's resolution to establish a formal e-government
Peter Stroeve, president and CEO of the Portland, Ore.-based IT services
consulting firm, recently launched a special advisory group to recommend
strategies for establishing business focused on building Internet-based
solutions for state, local and federal agencies.
"They're in the process of creating a strategic plan," he said. "We should
have drafts by mid-January and the launch on March 1, assuming the plan
says it's a good thing to go forward."
The company already does some state and local government work in Colorado,
Oregon and Washington, but it has yet to break into the federal space. The
strategic plan will include suggestions for all three levels of government
"to identify where the opportunities are," Stroeve said.
Stroeve named Don Mazziotti, previously chief information officer for the
state of Oregon, to be the lead adviser for this group. Phil Keisling, a
former Oregon secretary of state and ProDX's vice president for business
development, will also serve in an advisory role for this initiative.
Keisling said he "made IT a critical part of the strategic plan" during
his tenure as Oregon's secretary of state. ProDX is in a good position to
formally target the public sector because it has watched its private-sector
counterparts and learned lessons from their successes and failures, he said.
"We are not a reseller," Keisling said. "We're a company that is very strong,
with a lot of maturity that develops solutions based on the requirements
of an organization, not on reselling agreements...and that is well-received
in this market."
The two programs that ProDX will most strongly market through its future
e-government practice will be its "readiness review" and "e-planning" services,
The readiness review examines an agency's Internet-readiness based on factors
ranging from its infrastructure and business processes through its management
team. E-planning looks at potential Internet opportunities and lets the
customer pick out a few, and ProDX then runs a return on investment scenario.