What's on Casey Coleman's bookshelf?
The General Services Administration's chief information officer shares her current favorites.
1. “Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage” By Daniel C. Esty and Andrew S. Winston
Why? GSA Administrator Martha Johnson has challenged GSA to achieve a “zero environmental footprint.” This book illustrates how sustainability is also good business.
2. “Cradle to Cradle: Remaking the Way We Make Things” By William McDonough and Michael Braungart
Another important book on sustainability, about how products can be designed from the outset so they can be turned into something new at end of life.
Related story: Recommended reading
3. “I Love You More Than My Dog – Five Decisions that Drive Extreme Customer Loyalty in Good Times and Bad” By Jeanne Bliss
Customer satisfaction lessons from companies whose customers LOVE them.
4. “The Girl With the Dragon Tattoo” By Stieg Larsson
Because who doesn’t love a good thriller? I’m saving his newest one (“The Girl Who Kicked the Hornet’s Nest”) for my vacation in a few weeks.
5. “Spark: The Revolutionary New Science of Exercise and the Brain” By John J. Ratey, MD, with Eric Hagerman
This is an interesting and motivational book about how important exercise is for peak performance at work.
6. Periodicals: Wall Street Journal, New York Times, The Atlantic, Wired, Fast Company, Information Week, and CIO magazine. My favorite is The Atlantic. I started reading it in college and have been a subscriber ever since. I think it’s one of the best for an intelligent and analytical look at popular culture and the big issues our society faces.