White House's Twitter followers get Rickrolled

The Obama administration talks a lot about "winning the future," but one member of its economic team recently tweeted a No. 1 pop hit from the past, NextGov reports.

While taking questions from White House Twitter followers during online "office hours" July 27, National Economic Council Deputy Director Brian Deese sent out a link to a YouTube video of British singer Rick Astley’s “Never Gonna Give You Up,” a No. 1 song from 1988.

Whether inadvertent or deliberate, what Deese did is known as Rickrolling, a type of bait-and-switch meme used on the Internet to direct people to a hyperlink of the Astley video. People sending out the link in online discussion forums claim it is relevant to the topic being discussed.

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