Defense

DARPA seeks online news provider

email

What: The defense tech researcher plans an e-newsletter. 

Why: Email newsletters aren't dead, despite the proliferation of news apps, social media and other online news products. The Defense Advanced Research Projects Agency, which funds research into futuristic weaponry, robotics, biological-machine interfaces and other cutting edge topics wants a daily electronic news product to help keep up with innovations and trends.

The product will cover breaking news in IT, biologics, engineering, cybersecurity, big data, electronic warfare, advanced communications, space system, weapons platforms and other topics on a daily basis for an audience of about 120 DARPA personnel. DARPA's newsletter will have about 35 to 50 stories in each edition, with a headline, link, and summary, will be viewable across a range of online delivery platforms, and contain stories from U.S. and English-language international media.

The vendor will have to provide DARPA with metrics on open rates and clicks, with an eye to making sure the content is resonating with its audience.

Click here for the proposal.

About the Author

Adam Mazmanian is executive editor of FCW.

Before joining the editing team, Mazmanian was an FCW staff writer covering Congress, government-wide technology policy, health IT and the Department of Veterans Affairs. Prior to joining FCW, Mr. Mazmanian was technology correspondent for National Journal and served in a variety of editorial at B2B news service SmartBrief. Mazmanian started his career as an arts reporter and critic, and has contributed reviews and articles to the Washington Post, the Washington City Paper, Newsday, Architect magazine, and other publications. He was an editorial assistant and staff writer at the now-defunct New York Press and arts editor at the About.com online network in the 1990s, and was a weekly contributor of music and film reviews to the Washington Times from 2007 to 2014.

Click here for previous articles by Mazmanian. Connect with him on Twitter at @thisismaz.


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