Building Privacy by Design Into Your Mobile App Portfolio

Mobile apps and devices make perfect consumer engagement platforms, providing users with instant access to products and services whenever they need them. They also collect incredible cross sections of user data that offer up valuable insights to app makers, marketers and sales teams. These insights help app developers tailor services to users and enhance apps to boost engagement. But at the same time, consumers have become uncomfortable about the level of private data streaming out of their phones and tablets.

Download this eBook to learn how to better protect your customers’ sensitive data from exposure and maintain regulatory compliance amidst intense scrutiny from consumers and regulators.

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