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Cue Maurice Ravel's Bolero

Leave it to the marketing wizards at O'Keefe & Company to come up with... well, let's call it an unusual way to celebrate 10 years of business -- invite the most famous '10' to the party. That would be none other than Bo Derek, who was famous for the 1979 Blake Edwards movie "10."

The movie made Derek a star -- and a sex symbol. She became renowned for the beaded cornrow hairstyle.

To celebrate the 10th anniversary of Steve O'Keefe's PR shop, the firm actually has Derek coming to the event.

We're not saying that our 10 years have been perfect, but we are proud of what we've accomplished. We hope you'll join us for our 10-year anniversary party with special guest, 'perfect 10' Bo Derek," the company's Web site says, noting that "cornrows and gold swimsuits are not necessary but would certainly make us smile.


Of course, I'm guessing that most of O'Keefe and Company's employees were born after the movie was released, but you still have to respect the creativity.

Other interesting tidbits from Wikipedia's item on Bo Derek:

Bo Derek is a conservative Republican who supported George H.W. Bush in 1988 and 1992 and campaigned for his son, George W. Bush in 2000 and 2004, and she appeared at both Republican conventions. Derek has also appeared at public events with conservative Republican Congressman David Dreier of Southern California.

It is also rumored that Derek has dated White House Chief of Staff Josh Bolten. When asked about the nature of their relationship on the April 30, 2006 edition of Fox News Sunday with Chris Wallace, Bolten identified Derek as a "friend" and as a "strong supporter of the President." According to Wallace, when President Bush heard of their rumored relationship Bush teased Bolten that together he and Derek were a "15".

Bo Derek has been appointed to the Board of Trustees of the John F. Kennedy Center for the Performing Arts by President George W. Bush...


A horse lover and riding enthusiast since childhoood, she is the owner of Iberian horses and is a National Spokesperson and Honorary Director of the National Horse Protection Coalition. On February 5, 2002, she published her autobiography entitled "Riding Lessons, Everything that matters in life I learned from horses."

Posted by Christopher Dorobek on May 17, 2007 at 12:16 PM


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