Recent research shows that in 2011 more smartphones shipped than personal computers. Citizens have seen the value and convenience in using mobile technology in their day-to-day lives for all sorts of tasks and they expect the same value and convenience from public sector agencies. In order to stay connected with citizens, the public sector needs to provide accessibility to content and services from mobile devices. However, just providing that content is not enough.
How can agencies meet the new mobile expectations of citizens and employees? Adobe has a wide variety of solutions to help the public sector meet the needs of citizens and employees, and also allow agencies to improve efficiency and maximize their return on investment (ROI) in mobile.
This paper will focus on mobilizing agency content as a way of increasing citizen engagement and lowering total agency costs.
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